Franco Zobele

Born in Trento on 3rd December 1951, Fulvio Zobele’s firstborn joined the company after his technical studies. Following in his father’s footsteps, Franco became manager of production and the technical department. At the same time, he set about searching for competitive technical component suppliers, from distant markets such as Taiwan and China, one of which would become our partner in Zobele China.

His entry to the family business in the early Seventies coincided with a boom in plug-in insecticides, which Franco helped to develop into numerous different versions in terms of form and technology. The relations with Taiwanese and Chinese suppliers gave him the idea of introducing a new heating element, which in turn allowed for an increase in production necessary to clinch one of America’s leading clients.

Thanks to his passion for machinery, something he undoubtedly inherited from his father, he devoted himself to the design and realisation of several products and patents, introducing innovative automations and machinery to the production lines, in order to guarantee an increasingly effective price-quality ratio.

On his many business trips, he forged important relationships with international clients of the Group, combining his technical skills with savvy sales management.